FAST MOVING CONSUMER GOODS
EXCLUSIVE ADD-ON CONTENT PACKAGE ON THE FUTURE OF CONSUMER BEHAVIOR
ENSURE YOUR BRAND STANDS THE NEXT DECADES OF DISRUPTION
Take the driver’s seat in understanding where consumer markets are headed in the forthcoming five to fifteen years, and ensuring your consumer brand stays ahead of competition.
With this add-on content package created by Sevendots, a leading advisory in consumer packaged goods, you get:
Exclusive content. Access to a continuously updating database of FMCG trend descriptions on key megatrends, changing consumer behaviour, and other key factors affecting brands’ future.
FMCG foresight radars. Three exclusive, FMCG-specific foresight radars created and maintained by Futures Platform’s futurists and Sevendots industry experts.
Actionable expert insights. Easy-to-digest, practical insights on the possible future directions of FMCG trends and the business opportunities and risks they represent.
To learn more details about the package and how it can benefit your business, we encourage you to speak with one of our foresight specialists.
WHAT COULD THIS PACKAGE DO FOR YOUR FUTURE?
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GROUND YOURSELF IN EXPERT KNOWLEDGE
We distil knowledge across FMCG-specific trends, bridging diverse markets and global territories. Our expertise in Food & Beverage, Spirits & Alcohol, Homecare, Personal Care, and more will deepen your industry knowledge and keep you up to date with the latest trends.
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TURN TRENDS AND INSIGHTS INTO ACTION
By leveraging a broad set of information, we distil quality insights and data-driven solutions in a way that ensures our knowledge always comes with actionable insight. Our hands-on experts and approach to our work set us apart to keep you moving forward.
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PREPARE FOR THE NEXT PHASES OF CONSUMPTION
We stand side by side with our clients to master the transformation process. Our eye is on the future and the next generation of consumers, ensuring mutual value for companies and consumers alike in a sustainable and differentiated way over the long term.
EXCLUSIVE TREND ANALYSIS
This exclusive content & analysis package covers in-depth FMCG trend descriptions, available nowhere else. All content included in this add-on package is produced in collaboration with Futures Platform’s futurists and Sevendots’ industry experts.
We are always on the lookout for the latest changes across the industry, and we keep adding new trend descriptions as we spot them. Below is a selection of some of the trends available in the package.
Adapting to Cultural Norms
Back to the Local Store
Big Brand Recovery
Direct to Consumer
Food in the Wellness Economy
Shifting Middle Class
More Pets than Kids
Personalisation at Scale
The Home is Central Again
The Packless Economy
+ many more.
Want to see a preview? Download our free FMCG highlight report featuring summaries of three select phenomena from the package.
THREE EXCLUSIVE RADAR VIEWS
As with all Futures Platform content, we’ve jointly created a radar view – actually three of them – covering the exclusive trends and also linking them to other relevant phenomena readily available on the platform. These radar templates give you and your team an excellent starting point in understanding future disruptors and future consumer behaviour and tastes.
Radar #1 - Supporting Your Growth
FMCG brands need to maintain a strong connection with their audience. A strong foundation of trust is a must, which can be developed through leveraging digital platforms and enhancing the wellbeing of consumers.
Radar #2 - Keeping Top of Mind
Consumers of FMCG brands increasingly seek personalisation in what they can buy and recognition of what is important to them. To maintain relevance, companies must convey care for their current and future buyers.
Radar #3 - Taking the Right Steps
FMCG brands must succeed in engaging with consumers, finding ways of simplifying their lives by constantly innovating their offer and adapting to changing consumer needs and behaviours.
WHAT YOU GET
ADD-ON CONTENT PACKAGE ON FAST MOVING CONSUMER GOODS
✓ Three additional and exclusive, FMCG-specific foresight radars on top of your pre-existing 40+ radar templates available with your FP subscription
✓ A rich and continuously expanding collection of FMCG-specific trend descriptions by Sevendots experts
✓ One hour free consultation with Sevendots consumer experts
Naturally, we are also happy to offer additional consulting services by both Sevendots and Futures Platform, together representing the world's leading competence in both FMCG as well as foresight analysis and development in organisations.
A combination of expertise on the future of consumer goods available nowhere else
“The consolidated experience of Sevendots in supporting FMCG companies, coupled with the depth and breadth of the phenomena within the Futures Platform, represents a unique combination for sustainable growth.”
– Colin McAllister, Senior Partner at Sevendots
HAVE ANY QUESTIONS?
Submit your question or enquiry below, and our foresight specialist will get back to you with more specific details.
ABOUT SEVENDOTS
Sevendots is a global consultancy of senior industry experts focused on helping FMCG companies and brands grow sustainably into the future.
As the world faces unprecedented challenges, radically new consumption models are required for large FMCG companies to survive. Our team of passionate experts evaluate where growth is possible, identify opportunities and implement how best to grow via consumers' attitudes and behaviours dynamics, markets evolution, science and technology development. Our approach empowers companies to unleash their full potential to serve current and future consumers.
ABOUT FUTURES PLATFORM
Futures Platform is the industry standard source for future trends, scenarios and long term change. It’s a full-functionality visual and collaborative toolbox for foresight and management teams, ensuring your organisation’s strategy and key decisions are future proof.
The solution brings together an AI-powered digital platform and the expertise of professional futurists. At its core, the platform features more than 800 analyses of future phenomena – from technological and environmental to societal change, with a focus on the long term. These compact, easy-to-digest scenario descriptions are combined with auto-crawled additional information from validated sources.
Our visually engaging, collaborative foresight radars map interconnections between phenomena and allow teams to understand alternative futures and co-shape future-proof strategies together. On top of this, our team of professional futurists and foresight consultants are there to help and guide you on any related matter, from custom scenario analyses and horizon scans to building your organisations' foresight capability onto the next level.
